How Much Are You Really Saving With Holiday Deals?
December 1, 2007
Although retailers are facing their worst holiday season in five years they aren’t necessarily resorting to lower prices across the board to increase sales. An article in Smart Money shows how stores are being smart about giving discounts that will not only increase sales but also benefit them in the long run. Smart Sales StrategiesRetailers [...]
Personal Finance Review – Shopping Online Edition
November 25, 2007
Holiday shopping is ZERO fun. Although I wasn’t around for Black Friday, I did spend half an hour waiting in line this evening to make my first gift purchase of the season. The longer I stood the more irritated I became with the situation and any holiday cheer I was feeling quickly evaporated. I decided [...]
Beware Black Friday & the Holiday Shopping Craze
November 23, 2007
As you go through the checkout line this holiday season try the following experiment. Take all your full shopping bags directly to the Salvation Army. Keep one and give the remainder away. Repeat this every shopping trip. How long would it be before you dramatically decreased the amount you bought or just stopped shopping all [...]
Do You Fall for Free Trial Offers – Sales Tactics #7
October 9, 2007
Come on, sign up and give it a try. The first 30 days are free, if you don’t like it just bring it back. Sound familiar? How many times have you been talked into signing up for a service or buying a subscription because they offer a free trial? “I’ll just see what it’s like”, you [...]
How Spending Money Can Actually Save You Money
October 4, 2007
I’m not one for spending money. It’s actually one of my least favorite things to do. However, there is something to be said for preemptive spending that can help save you time and money. The CrisisThe story begins like this. I arrived home late yesterday evening after a long, horrible day at work to discover [...]
Preferred Customers Specials – Sales Tactic #6
October 1, 2007
Remember the high school cafeteria where all the coolest kids sat at their own table? You wouldn’t likely sit there without an invitation, what some people wouldn’t give for an invite like that. Hopefully we’ve all grown up some since high school but everyone likes to feel special and a preferred customer invitation can still be hard to [...]
Every Day is a Sales Event – Sales Tactic #5
September 20, 2007
Today is a good day to shop. As was yesterday and will be tomorrow. At least that’s what retailers would like you to believe. Having a Sales Event is a favorite weapon in the arsenal of sellers and the fifth in the Sales Tactics Revealed series. Shop, Shop, ShopWhy is it that every holiday seems [...]
Are You Being Held in Rebate Ransom – Sales Tactic #4
September 17, 2007
We have your money! We’ll give it back if you follow these specific steps. Make one mistake and we’ll keep the cash! Sound like a ransom note to you? Think again, it’s actually the crumpled rebate receipt in your wallet! When you buy something with a mail-in rebate the seller is holding the money you [...]
Come On! Buy it Now, You Can Pay Later – Sales Tactic #3
September 14, 2007
Think back to a shopping trip where you almost made a purchase but wisely walked away because you couldn’t afford it. Bad news, the marketing gurus have found a way to stop that from happening! When your better judgment screams NO, they use the “Buy Now, Pay Later” sales tactic to ease you into a big [...]
You’ll Be Sorry If You Don’t….. – Sales Tactic #2
September 13, 2007
What emotion could make you sign a blank check with no questions asked? How about FEAR? It makes us do crazy things. Sellers use this tactic to scare us into spending money. If you don’t spend money for this now, You’ll Be Sorry, later! Sound familiar? If so, you may have fallen victim to the [...]
