Consumers Know Your Enemy! Save Money by Learning Retailer Strategies.
January 12, 2007
How would you like to listen in on a retailer’s secrets to getting consumers to spend money? Below is a recent interview with Pam Danziger, a renowned expert in consumer marketing and psychology. The interview was distributed by the Service Core of Retired Executives, a nonprofit organization that offers business advice for entrepreneurs, to help […]
The Little (Broke) Old Lady that Lived in a Shoe
December 13, 2006
My wife was watching an episode of “Sex in the City” last night where the main character, Carrie Bradshaw, needed to come up with thousands of dollars to buy an apartment. As she bemoaned her financial woes, her friend made a good point. If she hadn’t been buying $400 shoes she might have the money […]
How to Double Your Savings on Christmas Shopping Deals
December 2, 2006
Looking for some deals this Christmas? Understanding the strategy behind retailer’s sales can help you save twice as much! Retail Strategies The reason retailers have sales is to convince us to buy from them. The promotions they run have two main goals: 1) Get us into the store 2) Convince us to spend the most […]
How Will You Spend Black Friday?
November 15, 2006
What are you looking forward to most about Thanksgiving weekend; relaxing with friends and family or dashing madly from store to store? What I want to know is who decided that Thanksgiving weekend should be all about shopping? As an inherently cheap person, I’m really torn between joining the dash to score a deal and […]
